Downloadable Press Assets
The following assets are available for editorial use in coverage of CROWN, our research, and our programmes. All assets may be used without additional permission for journalistic purposes. For other uses, please contact [email protected].
CROWN Logo
CROWN’s visual identity is designed to convey institutional authority, research credibility, and warmth.
- CROWN Logo — Primary (Navy on White) (Forthcoming)
- CROWN Logo — Reversed (White on Navy) (Forthcoming)
- CROWN Logo — Gold Accent (Forthcoming)
Usage guidelines: The CROWN logo should not be altered, recoloured, or placed on backgrounds that compromise legibility. Minimum clear space around the logo should equal the height of the CROWN mark.
Founder Headshots
- Yanina Soumaré — President and Co-Founder (Forthcoming)
- Seydou Soumaré — Vice-President, Treasurer and Co-Founder (Forthcoming)
High-resolution images suitable for print and digital publication. Credit line: “Courtesy of CROWN.”
Mission Statements
Pre-written mission summaries in 50, 100, and 200-word versions are available on the Press Room page. These statements may be quoted directly or adapted for editorial context.
Key Statistics Fact Sheet
A one-page summary of the most significant statistics on hair discrimination, formatted for quick reference.
Selected statistics for immediate use:
- Black women’s hair is 2.5 times more likely to be perceived as unprofessional (Dove/LinkedIn, 2023)
- 80 percent of Black women feel they must alter their natural hair for the workplace (Dove/LinkedIn, 2023)
- 54 percent of Black girls aged 12 report hair-related teasing from peers (UConn, 2025)
- 56 percent of ethnic minorities in the EU experienced discrimination in the preceding year (OECD, 2025)
- Zero European countries have legislation specifically protecting natural hair
- Frequent chemical hair straightening is associated with more than twofold increased uterine cancer risk (NIH/JNCI, 2022)
The complete statistics reference is available at Key Statistics. The full bibliography is at Source Library.
Download Fact Sheet (PDF) — Forthcoming
Boilerplate Paragraph
For use at the end of press releases and media advisories:
CROWN is a Swiss nonprofit association headquartered in Geneva, fighting identity-based discrimination through research, technology, and evidence-based advocacy. Founded in 2025, CROWN builds measurement infrastructure — the CROWN Discrimination Index, diagnostic technology, and clinical protocols — that makes discrimination objective, quantifiable, and actionable. CROWN’s academic partners include the University of Geneva and ETH Zürich. For more information: crown.ngo. Contact: [email protected].
Brand Colours
For digital and print accuracy, CROWN’s primary brand colours are:
| Colour | Hex | Usage |
|---|---|---|
| CROWN Navy | #1A1A2E | Primary brand, headers, backgrounds |
| CROWN Gold | #D4A843 | Accents, CTAs, highlights |
| Off-White | #F5F3EE | Page backgrounds |
| Charcoal | #333333 | Body text |
Additional Resources
- Press Room — mission summaries, founder biographies, key facts
- Expert Commentary — areas of expertise for interviews
- Key Statistics — full statistics reference with sources
- Legislative Tracker — current status of hair discrimination legislation globally
Contact
For press enquiries and asset requests: [email protected]